Optimise our product packaging
Packaging is used to contain and protect our product quality and safety during production, transport and storage, and to display information about the contents. Packaging is also vital to enhance brand visibility and messaging, and can be part of the product functionality.
We work within the framework introduced by the Global Consumer Goods Forum on environmental sustainability.
Packaging is a source of waste so we are committed to manage it in the most responsible way. Where possible we use recyclable materials and those that contain recycled content. Packaging is also designed to suit collection and treatment processes in line with local or regional markets.
Our product developers use a packaging sustainability score card to assess and continually improve the environmental performance of our products. This tool checks components and materials as well as the packaging shape and ability to be recycled.
In Thailand, improvements in our Moccona Trio product have led to a 50% reduction in paper use as well as a reduction in the amount of aluminium foil used. In Europe, the redesign of our L'OR EspressO capsules reduced packaging by 10%